By Nathan Greeno on 2/10/2010 7:27 AM
Adult higher education is changing and there are two market
realities energizing this shift - the consumer and the provider.
The consumer, adults over the age of 25, still has one driving force in
selecting a provider for its higher education needs - Convenience. No
other single factor has a greater impact in this selection, even that of
price. Adults are busier than ever with the demands of home family and
especially today the economic needs of work and provision. In the midst
of that juggling act, adults keenly recognize the need for higher levels of
education in order to remain current, seek or retain occupation goals and
provide for their standard of living. It is convenient access they seek,
are willing to work for and pay for. The research is clear, they are
coming back to school in droves and per my last blog entry, are falling into
two very distinct categories. The first category will find
technology to be a barrier to convenience, and thus choose accelerated
classroom formats. The second category is fully online.Read More »